05
72nd Annual Report 2016-17
JAGUAR LAND ROVER – INMOTION VENTURE
TATA MOTORS – TAMO
New technologies, new business models and new partnerships
are fast emerging across the world. Both Tata Motors and Jaguar
Land Rover are enhancing customer experiences, while being
able to deal with the discontinuity and disruption in the market,
which comes from new technologies, competition and evolving
customer behaviour.
Our subsidiary, Jaguar Land Rover, through its subsidiary InMotion,
offers new digital solutions and on-demand services that meet
modern travel and transport challenges of today’s consumers. Its
long-term ambition is to remain at the forefront of customer-first
innovation by creating visionary premium products that respond to
changing lifestyles and mobility trends.
Pioneering Connected Autonomous Vehicles
Jaguar Land Rover is working towards global leadership in
Connected Autonomous Vehicles. Unrivalled driving experiences
and vehicle performance and capability remain central to its strategy.
Jaguar Land Rover’s Advanced Driver Assistance Systems, including
autonomous emergency braking and park assist, are its stepping
stones to full autonomy. Through technologies like CloudCar and
Connected Car diagnostics, Jaguar Land Rover is pioneering the use
of real-time data from its vehicles.
Innovating for a Greener, Smarter Tomorrow
Jaguar Land Rover is introducing a range of alternative powertrains
for 2018 and beyond. This includes full electric, hybrid and mild
hybrid solutions. By 2020 half of its range will be available with
an alternative power option to meet the differing needs of the
customers. Jaguar Land Rover is working towards integrating
connected and autonomous technology with low-carbon
ecosystems. In partnership with Governments and academia, Jaguar
Land Rover is also exploring innovations such as car-to-home
charging, car-to-grid, and battery storage solutions to respond to an
increase in electric vehicle sales.
We believe in delivering innovation that improves the quality of life
for our customers. With the objective of foraying into future mobility
solutions, we introduced a sub-brand - TAMO - as a core element
of our transformation journey, ‘FutuReady’. The first innovation
from TAMO will be to redefine connected and personalised driving
experiences for Indian customers.
Leveraging Expertise for Connectivity
TAMO will operate as an agile, ring-fenced vertical, in the first step on
a low volume, low investment model to provide fast-tracked proves
of technologies and concepts.
It will act as an open platform to network with global startups and
leading tech companies to get access to trends, innovations and
solutions, for the design of exciting future products and services.
For the rapidly changing automotive environment, TAMO will
transform the experience of interfacing and interacting with
customers and the wider community. We are collaborating with
Microsoft to leverage its connected vehicle technologies.
TATA MOTORS GROUP –
EMBRACING THE FUTURE
OF MOBILITY