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CORPORATE OVERVIEW
Jaguar Land Rover (JLR) is Britain’s largest automotive manufacturer which designs,
manufactures and sells some of the world’s best known premium cars. The two iconic brands
of JLR include Jaguar, with a range of luxury sedans, sports cars and luxury performance SUVs
and Land Rover, which encompasses a portfolio of premium all-terrain vehicles. Tata Motors
acquired JLR in 2008.
JLR has four principal automotive manufacturing facilities in the United Kingdom at Solihull,
Castle Bromwich, Halewood and the Engine Manufacturing Centre at Wolverhampton. It also
has two product development facilities in the United Kingdom at Gaydon and Whitley. Jaguar
Land Rover also owns a joint venture manufacturing plant under its China Joint Venture, in
Changshu, near Shanghai. Expanding its footprint, the firm opened a new manufacturing
facility in Brazil and is currently building manufacturing facilities in Slovakia and tied up a
contract manufacturing with Magna Steyr in Austria. Jaguar Land Rover is known for its
hallmark quality and excellence, strong global distribution network, path-breaking product
development and engineering capabilities.
JAGUAR LAND ROVER
PRODUCT AWARDS IN 2017
BRITAIN’S BIGGEST
CAR MANUFACTURER
213
#1
Vision
'We are entering the largest, fastest
industrial revolution ever, driven
by decarbonisation, air quality,
digitisation, connectivity, automation
and technology. Against this backdrop
we see endless exciting opportunities
to create a world in which we will live
safer, better, more connected and
mobile lives.'
EXPERIENCES
PEOPLE LOVE,
FOR LIFE
GREAT
PRODUCTS
GLOBAL
GROWTH
CREATING THE BEST QUALITY
CUSTOMER EXPERIENCES
ALWAYS BEING BETTER
AT WHAT WE DO
TARGETING NEW
GROWTH SEGMENTS
INVESTING IN NEWTECHNOLOGIES,
SKILLS & SERVICES
PIONEERING
INTEGRITY
EXCELLENCE
UNITY
RESPONSIBILITY
TRANSFORMED
COST STRUCTURE
AND BUSINESS
EXCELLENCE
ENGAGED AND
PASSIONATE
PEOPLE
TECHNOLOGY
FOR GOOD
CUSTOMER
FIRST
ENVIRONMENTAL
INNOVATION
JLR’S BLUEPRINT FOR SUCCESS
JLR’S VALUES
JLR’S STRATEGIC PRIORITIES
'Our strategic priorities act as a road map towards delivering on our vision and blueprint.They guide the actions we need to
take around resources, investment, innovation and product creation.'
JLR’s
PURPOSE
Business Blueprint