35
72nd Annual Report 2016-17
Now, the Company is working to lead in electrification,
to achieve the scale required to remain competitive
globally. The driving force of this transformation is the
organisation’s culture of innovation.
JLR is introducing its standardised framework to
overseas sites as a way of directing cross-functional
collaboration and ensuring the deployment of
the right capabilities needed to manufacture our
products.
SPEARHEADING INDIGENOUS
DEFENCE TECHNOLOGY
Tata Motors’ Defence Solutions offers its customers
a wide range of vehicles in the light, medium and
heavy category. These include Logistics, Tactical,
Armoured and Specialist vehicles, with lowest life-
cycle maintenance cost, supported by the Company’s
vast pan-India service network, ensuring maximum
operational readiness.
At TML, we are leading a consortium that is bidding
for the ‘future infantry combat vehicle’ (FICV) project
worth $10-billion. Tata Motors, Bharat Forge and
General Dynamics Land Systems have come
together for this initiative.
BUILDING A NEW ROADMAP IN THE CV SPACE
A comprehensive strategy has been developed in CVs
to build on the leadership position. This involves :
• Investments planned across product segments
leading to regular and class-leading product
interventions.
• Accelerate front line sales efforts to gain
market share.
• Customer-centric, judicial mix of EGR (Exhaust Gas
Recirculation) & SCR (Selective Catalytic Reduction)
technology offerings.
• Structural initiatives to improve capacity utilisation
and productivity.
• Establishing TML as a full-range defence solutions
provider.
• Working on the road map prepared for 20%
topline contribution from exports.
REVAMPING THE MANUFACTURING PROCESS
The change in the manufacturing approach primarily
concerns two aspects - achieving commonality in the
bill of materials across PVs and shifting to an advanced
modular platform where the same line can be used to
make multiple products. The cost-structure analysis is
being driven internally by ImpACT projects.
At JLR, the first phase of transformation is complete,
with costs reduced across the business through
process excellence and architecture efficiencies.