Tata Motors AR_2013-14 - page 75

73
Notice
Directors’ Report
(69-103)
Management Discussion & Analysis
Corporate Governance
Secretarial Audit Report
The Company has set up a network of distributors in almost
all countries where the vehicles are exported. The distribution
network includes local dealers for sales and servicing products
in the respective regions. The Company has also deputed its
representatives overseas to support sales and services and to
identify opportunities.
Jaguar Land Rover business:
JLR has significantly consolidated its
position in the premium car segment. The strengths of JLR include
iconic globally positioned brands, strong product portfolio of award-
winning luxury and high performance cars and premium all-terrain
vehicles, global distribution network, strong product development
and engineering capabilities, and a strong management team. The
brand-wise wholesale sales of JLR are set forth in the table below:-
FY 2013-14
FY 2012-13
Growth
Units
%
Units
%
Jaguar
79,307 18.5% 57,812 15.5% 37.2%
Land Rover
350,554 81.5% 314,250 84.5% 11.6%
Total
429,861 100.0% 372,062 100.0% 15.5%
During FY 2013-14, total sales increased to 429,861 units from
372,062 units in FY 2012-13; an increase of 15.5%. Jaguar volumes
increased by 37.2% mainly contributed by the introduction of the
Jaguar F-TYPE and the smaller powertrain derivative of XF and XJ
and XF Sportbrake. Land Rover volumes increased by 11.6%, mainly
contributed by the New Range Rover, New Range Rover Sport, and
Range Rover Evoque sales. JLR exported 354,005 units in FY 2013-
14 compared to 304,034 units in FY 2012-13; an increase of 16.4%
.JLR had a successful year of continued growth in all markets led by
China up 34% from last year to record retail sales of 103,077. North
America and Asia Pacific regions also performed strongly, up 20.2%
and 27.7% to 75,671 and 22,795 respectively. The UK and Europe,
partly reflecting the economic headwinds, showed more modest
growth, up 6.2% and 2.3% to 76,721 and 82,854 units respectively.
Jaguar
designs, develops and manufactures a range of premium
cars and sports cars recognised for their design, performance and
quality. Jaguar’s range of products comprises the XF and XJ saloons,
the F-TYPE two seater sports car and the XK coupé and convertible.
The XF, launched in 2008, is a premium executive car that
merges sports car styling with the sophistication of a luxury
saloon. The 2013 Model Year XF range also included for the
first time an all-wheel drive version of the new V6 petrol
engine for the US and European markets and a 2.0 litre petrol
version for the US and Chinese markets which helped to grow
the volumes for Jaguar in FY 2013-14.
The XJ is Jaguar’s largest luxury saloon vehicle, powered by
a range of supercharged and naturally aspirated 5.0-litre V8
petrol engine and a 3.0-litre diesel engine. Using Jaguar’s
aerospace inspired aluminium body architecture, the new XJ’s
lightweight aluminium body provides improved agility, and
fuel and CO
2
efficiency. The 2013 Model Year also included an
all-wheel drive version and a 3.0 litre V6 petrol version for the
US and European markets excluding the United Kingdom and
a 2.0 litre petrol version for the Chinese market.
The F-TYPE, a two seat sports car, inspired by the 2001 C-X16
concept cars, with an all-aluminium structure and enhanced
technology with the power of Jaguar’s latest 3.0 litre V6 and
5.0 litre V8 engines, was available for retail customers from
April 2013 onwards and since then, has received numerous
awards and appreciation by the auto media. In November
2013, Jaguar unveiled the F-TYPE Coupé which went on sale
in April 2014.
In March 2013, Jaguar unveiled two new additions to its R
performance range, the XJR sedan and the XKR-S GT. The
550PS XJR - Jaguar’s new flagship sports saloon - combines a
supercar performance and assertive looks with the high level
of luxury already associated with the XJ range. The XKR-S GT
is the ultimate road-going but track-ready version of the XK
coupe.
At the Frankfurt Motor Show in September 2013, Jaguar
revealed its first ever crossover concept vehicle, the Jaguar C
X17, based on a new modular scalable advanced aluminum
architecture. JLR has also announced the new Jaguar XE,
a mid-sized sedan which will be built on this new modular
architecture. This will allow Jaguar to grow its product portfolio
and target high growth areas of the premium market.
Land Rover
designs, develops andmanufactures premiumall-terrain
vehicles that aim to differentiate themselves from the competition
by their capability, design, durability, versatility and refinement.
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