Tata Motors AR_2013-14 - page 27

25
Responsive:
Tata Motors Service
will bring speedy assistance through
5 Responsive Service offerings.
Doorstep Service:
Quick
service delivery for emergency
services or for even periodic
maintenance customers with
busy schedules.
Online Service:
Online service
appointment facility enhancing
convenience.
Speed-O-Service:
This service
offering has been designed to
offer quick repair services in just
90 minutes.
Quick Repairs:
This addresses
minor repairs like bulb change,
fuse repairs or even flat tyre
replacements, which require
only 30 minutes of workshop
time.
24X7 On-road assistance
programme:
A breakdown
assistance programme with on-
road towing service, available
across 2,700 authorised service
providers, by dialling a toll free
helpline.
Service with unmatched
Reliability:
Quality Service is a key
deliverable across all Tata Motors
Service Stations. Nearly 20,000
technicians, and 20,000 staff trained
and certified by Tata Motors.
Best Value:
Tata Motors is known
for delivering Best Value products
which give value for years. Service
products are also designed on same
philosophy.
Service initiatives harness technology, our strong dealer network
and customer insights. We have involved our over 800 technology
backed sales outlets across 500 towns and cities to take customer
engagement to the next level.
For our commercial vehicle segment, we have a touch point every
50 km on the highways of India. Our focus is to enhance our after-
market experience levels. We are bringing in enhancements with
equipment, manpower and processes for faster service that delivers
more value to our customers.
Tata Alert-On-site breakdown assistance within 4 hours of
dialling a toll-free helpline number.
Tata Motors Profile is a customer-focused service programme
to ensure quality reconditioning and reduction in down time
of commercial vehicles. This new service programme will help
extend life of aggregates using reduced quantity of materials
than required for a new part.
The NEXT Level in Fuel Economy
Corporate Social Responsibility
The NEXT Level in Connectivity
(24-25)
The NEXT Level in Driving Experiences
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